As a communication agency in Novara, we are deeply connected to the city’s symbols. Therefore, we happily supported the club by communicating its identity through the organization of major sports events.
Over more than 10 years of collaboration, we have accompanied the historic Novara Football Club throughout its journey to reach the top league.
A dynamic and evolving relationship, which, year after year, took into account the appropriate standards for each season played. This also applied to graphic design, photography, and promotional materials. We personally designed and managed the organization of public events for Novara Calcio, from location study to setup, and event direction.
Major sports events, such as the promotion to Serie B and later Serie A, the annual presentation of the players, and the inauguration of the Silvio Piola stadium, required emotionally impactful choreography for the fans and Novara citizens, to foster a sense of involvement and belonging. To achieve this, we created a custom mascot, organized cheerleader performances, and launched thousands of balloons with the team’s colors from a helicopter flying over the stadium, to name a few.
The sports events organized in Novara involved speeches from players, technical staff, and personalities, all coordinated according to our meticulously planned schedules to ensure the event ran smoothly and on time.
In addition to the artistic and organizational aspects, we also managed the technical success of the events, overseeing the audio/lighting services and the installation of LED walls in the city’s squares to allow distant viewing and expand the audience reach for more effective communication.
We specialize in communication and the organization of sports events in Novara. However, if the job calls for it, we are ready to assist you with all your presentations… even if you are in Vercelli!
Contact us now and request a free consultation for your next event.
